The 3-5 Cowboys owner flagged the receiver's usage after just four targets against the Cardinals in Week 8.
Jerry Jones has a fix in mind for a 3-5 Cowboys team with plenty of problems: throw George Pickens the ball more often. Speaking on his weekly radio spot on 105.3 The Fan in Dallas, Jones said simply, "He needs the ball coming his way more," according to Jon Machota of The Athletic.
The numbers back up the complaint. Through eight games, Pickens has 62 targets, but that total has thinned out lately. He saw only four targets in Week 8 against the Cardinals and six the week before against the Eagles. For the season, Pickens has 39 catches for 533 yards and two touchdowns, a pace that projects to roughly 83 catches, 1,132 yards and 8.5 touchdowns.
That would be a step down from his 2025 output of 93 receptions, 1,429 yards and nine scores. Looming over all of it is a decision the Cowboys will eventually have to make about Pickens' future, though for now Jones' concern is simply getting him more involved on Sundays.